Bhai Sarbat: Brewing Heritage
Bhai Sarbat: Brewing Heritage is a short interview dedicated to showcasing the history of the famous drink "Teh Tarik", aka "Pulled Tea", through Mr Asgar's storytelling. I was the editor of the video, and I was mainly tasked with bringing in all the footage, audio and ideas in general that the director had.
Comida is a brand concept that celebrates the rich cultural fusion between Portuguese and Japanese heritage, inspired by the deep historical connections between the two nations. The brand seeks to open viewers’ eyes to the interwoven traditions, flavours, and aesthetics that have emerged from this cross-cultural exchange.
Visually, Comida embraces a bold retro 80s/90s-inspired aesthetic, featuring vibrant colour palettes and expressive typography. This nostalgic yet contemporary identity is carried consistently across its brand touchpoints — from magazines and brochures to business cards and food packaging — creating a cohesive and immersive visual experience that reflects both cultural depth and modern creativity.